For the launch of Gatorade's first Global Football platform, my then-partner Javier Castillo and I concepted this socially-driven campaign featuring all-star teams—and their fuel of choice.

We pitched the campaign to our US and international Latin American clients out of the L.A. office and it was a GOOOOOOOOOL heard around the world.

CD: Jayanta Jenkins
ACDs: Carmen Love + Javier Castillo